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(Çѱ¹È­ÀÌÀÚÁ¦¾à) I&I Marketing - (Sr.) Product Manager

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http://www.pfizer.co...

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(Çѱ¹È­ÀÌÀÚÁ¦¾à) I&I Marketing - (Sr.) Product Manager

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ROLE SUMMARY

 

This position is responsible for the management and performance of the designated product as a Lead PM for a strategic brand by developing and executing strategies/ brand plans that will differentiate the product with competitive advantages based on clear understanding of the corporate objectives and the healthcare environment.

 

This position directly reports to I&I Korea Lead and closely works with other related functions (e.g. Sales, Medical, CO, Legal, etc).

 


ROLE RESPONSIBILITIES

 

Achieve Business Results with environment shaping

 

Product Planning & Implementation

- Develops strategic/operating plans and POAs for designated product(s)

- Ensures effective implementation of designated promotional plans to achieve desired business outcomes


Initiatives

- Leads internal customers and partners to align and to act for product objective achievement


Work with Field Force

- Works effectively with field force to develop, implement and monitor strategies to achieve budgets.


Cross-divisional Teamwork

- Understands the interdependencies of cross-functional teams and work effectively with key stakeholders to develop implement and monitor grand strategies to achieve budgets.


Market Intelligence

- Analyzes and interprets market intelligence from a range of sources (including market research) to ensure that knowledge is up to date and appropriate for decision making


Sales Forecasting

- Assesses and understands the competitive pharmaceutical market and proactively identify opportunities in sales goals that are aligned with the corporate objectives


Expense Management

- Demonstrates sound financial management by ensuring that expenses are within budgets to achieve profit targets


Relationship Management with Customer/Stakeholders

- Builds positive relationships with key customers/stakeholders (opinion leaders) by understanding and managing their needs and expectations.

- Seeks opportunities to provide values that will enable successful implementation of product strategies and tactics.



BASIC QUALIFICATIONS

Bachelor¡¯s degree or above


PREFERRED QUALIFICATIONS

- Preferably 3-4 years or above commercial (marketing, sales, etc) experience in the pharmaceutical industry

- Strong strategic, analytical and communication skills (verbal & written)

- Fluency in spoken and written English

- Good interpersonal & communication skills

- Strong customer focus

- Strong drive for results

- Innovative & Creative thinking

- Strong teamwork

High ethical standards (Integrity) 

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